This jacket is fly. 

Touch of Modern often gives Kickstarter and Indigogo products their first real shot at reaching a big audience. BauBax is one of these success stories. 

When the founder, Hiral Sanghavi, reached out to us, his travel jacket was the #1 Kickstarter apparel item ever. Clearly he was on to something. My team created these custom assets for him.

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Creative Direction: Cynthia Maller

Copywriting: Cynthia Maller

Design: Cynthia Maller, Mickey Roxas, Shepherd Yang

Photography: Matt Dunn, Mark Fore

Styling: Kenyatta Jones